Thursday, August 20, 2009

IMS is #1!


My great grandfather used to manage one of the most famous store in the 1950's in Marseille: la maison Raphaël. They were selling phonographs and the old vinyl records that go with them. Things are quiet different nowadays!
Apple Inc. and the Itunes Music Store, launched in 2004, have sold more than 8 billion songs. According to Le Figaro, Apple Inc. is the number one selling company in the USA with some 25% of market share.
Not only is it the number one for online selling, far beyond Amazon and its 9% of market share in the USA, but it is also selling more than Walmart and Best Buy put together. This is a sign of a new way to consume. Goodbye physical support, hello digital. Nothing new from the last years, but Apple Inc. is planning on increasing its influence on music. Indeed, a keynote (with or without Steve Jobs?) will be held in San Francisco, and the only topic tackled will be music according to french website Mac4ever.
A new version of Itunes should be released (the 9th!), with some 'social content', making easier to share music with friends, to tweet about the latest music you're listenning to. A new way to confirm its rank of number one.
Meeting next September for more details.

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